fbpx
Skip to content Skip to footer
Campaign - Marketing Glossary

Campaign

A campaign is a fundamental organizational unit in Google Ads, grouping together a set of ad groups with shared budgets, targeting settings, and scheduling preferences. Campaigns help advertisers manage their advertising efforts effectively. Each campaign can have its own advertising objectives, allowing businesses to tailor their strategies and budgets to specific goals, such as brand awareness, lead generation, or sales.

Let’s Plan Your Strategy

Irrespective of your industry, Kickstart Digital is here to help your company achieve!