Google ads
Google Ads Experts in Auckland
With the power of Google Ads, you can reach your audience no matter where they are. Make your business known with Google Ads!
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Google Ads
What is Google Ads?
Google Ads is Google’s online advertising platform where you can bid to show your ads, products, or videos to people browsing online.
It puts your ads in Google Search results (the Google Search Network) and also shows them on other websites, apps, and videos (the Google Display Network). Whether yo u want to reach folks searching for something specific or grab their attention while they’re scrolling through other content, Google Ads is the way to go!
types of Google ads
1.
Search Ads
Search ads pop up on Google Search and partner sites when folks search for products or services like yours. You’ll typically see them at the top or bottom of the search results page, catching the eye of potential customers.
2.
Performance Max Ads
Performance Max ads tap into Google’s smart machine learning to automatically optimise where your ads show up across all of Google’s channels—like Search, Display, and YouTube. This helps you get the most bang for your buck and boosts your overall performance.
3.
Display Ads
Display ads are eye-catching visuals that pop up on the Google Display Network, which covers over two million websites and apps. They can be images, text, or videos, and they’re great for reaching people while they’re enjoying their favourite online spots.
4.
Shopping Ads
Shopping ads show up on Google Shopping and alongside search results, giving users all the info they need about products before they even click. These ads feature a photo of your product, a title, price, store name, and more, making it easy for shoppers to find what they’re looking for.
5.
Local Services Ads
Local service ads are designed to help local businesses connect with people looking for services nearby. They show up right at the top of Google search results, letting customers call or message you directly from the ad, making it super easy to reach out!
6.
Youtube Ads
Video ads show up before, during, or after videos on YouTube and across the Google Display Network. They’re a great way to grab attention and engage your audience in a fun, dynamic way!
7.
App Ads
App ads show up on Google Search, YouTube, Google Play, and other apps or mobile sites on the Display Network. They’re designed to get your app in front of the right people, helping you boost downloads and engagement!
How we measure success for google ads
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Ecommerce ads
Success in e-commerce ads is gauged by sales, conversion value, cost/conversion and ROAS, focusing on revenue generated from ad clicks.
ROAS
Return On Ad Spend is calculated by measuring Conversion Value/Cost
Conversions
Total number of purchases made from Google Ads.
Conversion Value
Total revenue generated from purchases on Google Ads.
Cost/Conversion
Cost incurred to get 1 sale from Google Ads.
Lead gen
Lead generation ads measure success by the number and quality of leads, tracking cost/conversion, conversions, conversion rates, and average cost/click.
Avg. CPC
Average Cost Per Click is the cost of single click on Google.
Conversions
The no. of people who reached out to you on your website from Google Ads.
Cost/Conversion
Cost incurred to get 1 person to reach out to you on your website from Google Ads.
Conversion Rate
Percentage of users from Google Ads who take actions on your website out of the total no. of users.
Why Google Ads?
Reach customers wherever they are
Imagine having a billboard in Auckland City that moves to the perfect spot at just the right time. That’s what Google Ads does for you! It gets your brand in front of potential customers right when they’re most likely to notice—whether they’re watching YouTube, checking emails on Gmail, or searching on Google. With Google’s smart algorithms, your ads are placed where they’ll make the biggest impact and boost conversions.
Stay in Control of Your Budget
Your Google Ads budget is like fueling up your moving billboard. You decide how much fuel to put in, set a monthly limit, and top up whenever needed. Plus, with Google’s smart tracking, you’ll know exactly how efficiently your budget is being used, making sure every dollar goes the extra mile!
Track, Learn, and Optimise for ROI
Your campaign comes with a built-in dashboard that tracks every interaction with your ads, giving you valuable insights into how your audience behaves. Think of Google’s automation as a smart co-pilot, always adjusting your path to find new customers and maximise your return on investment (ROI). It ensures your ads are always seen by the right people at the right time!
Our Services
Some of what we do under growth tracking
1. Google Analytics (GA4) and Tag Manager Audits
Do you find your website data confusing? We can help! We’ll carefully review your Google Analytics 4 and Google Tag Manager setup to find any problems with accuracy and ensure you’re gathering the correct information. It’s like giving your website’s tracking system a checkup.
2. Google Analytics (GA4) and Tag Manager Overhauls
Is your conversion tracking system old or not working well? We can fix that! We’ll completely rebuild your Google Analytics 4 and Tag Manager setup to ensure it’s accurate and efficient, and collects the data you need to make smart choices.
3. Google ads Conversion and Event Tracking
Curious about how people use your website after they click a Google ad? We’ll set up tools to track exactly what visitors do, like signing up for newsletters, submitting forms or buying products. We can also track other actions, like button clicks or watching videos, to learn more about user behavior.
4. Ecommerce Tracking Implementation
Selling things online? We’ll make sure your tracking is perfect! We’ll set up your system to accurately follow every step of the buying process, from when people look at products to when they make a purchase. This info will help you understand how customers behave and improve your online store.
5. Data Customisation and Enhanced Tracking
Looking to do more than just the basic conversion tracking? We can tailor your tracking system to capture specific data that’s important for your business goals. It’s like fine-tuning your website’s tracking to focus on the information that really matters to you.
6. Ecommerce Troubleshooting & Support
Having problems with your online store’s tracking?
We’ll investigate like detectives! Our team will carefully review your Google Analytics (GA4) and Tag Manager setup to find any accuracy issues and ensure you’re gathering the correct data. It’s like giving your website’s conversion tracking system a thorough checkup.
7. Offline Sales and Event Tracking
Not everything happens online!
We can help you track sales and events that occur offline. This way, you’ll get a full view of your marketing success, no matter where your sales happen.
8. Data Visualisation and Reporting
Feeling overwhelmed by all the data?
We’ll transform your numbers into clear visuals! Our team will create straightforward reports and graphics that quickly show how your website is doing. No more struggling with complicated spreadsheets—you’ll instantly see what’s working well and what needs attention.
9. Custom Conversion Tracking
Have specific conversion tracking needs?
We can design solutions just for you. Whether you have unique tracking challenges, we’ll collaborate with you to create a solution that fits your exact requirements.
Let’s Talk About Your Ad Campaign!
Our team of Google Ads experts in Auckland are here to craft custom campaigns that get real results and maximise your ROI. Whether you’re after more website traffic, leads, or sales, we’ve got the tools and know-how to help you hit your goals. We’ll work closely with you to develop smart strategies that deliver exactly what you need.
Ready to reach people who are genuinely interested in what you offer? Let’s make it happen together!
Client Testimonials
I have been working with Kickstart Digital for the past few months, and I must say, it has been an incredibly positive experience. They have seamlessly managed my Google Ads, SEO, website development, and Facebook ads, delivering outstanding results.
From day one, their professionalism and expertise have been evident. They truly know their stuff, and have a sound understanding of the digital marketing landscape. Whenever I have questions or need assistance, the team quickly responds and provides insightful solutions!
One thing that sets them apart is their willingness to go above and beyond. Not only do they handle core services efficiently, but they also assist me with any ad hoc requests that I have. I have seen a significant improvement in my online presence and customer engagement since partnering with them and I’m excited to see where this goes.
Jessie Shi
I recently had the pleasure of experiencing exceptional service from Kickstart Digital, which resolved a complex issue related to Google Analytics 4 connectivity for our business.
We’ve tried to solve this issue for a month, including using Google support, but all without results. Kickstart Digital demonstrated not only technical expertise but also a genuine passion for providing outstanding service. They were able to solve the problem within an hour. It was evident that they genuinely cared about the success of our business and were invested in ensuring the GA4 connectivity issue was completely resolved.
Olga Ivanova
Kickstart Digital has helped MyBlitz propel itself from a brick and mortar store to a thriving online business. Their expertise in creating our e-commerce store and setting up GA4 for tracking our e-commerce data has really helped us track our growth and understand our marketing spend! I would highly recommend their services if you’re looking to grow your business online.
Faisal Khan
Shopify store speed optimization from 51 to over 75 – good work! Thanks!
Rachel Emmanuel
Kickstart has definitely kickstarted my business and I am impressed with Uppli’s communication and willingness to help.
Thanks
Owen Sinclair
I have been working with Uppli for 6 months now and have seen an increase in sales during this time. Uppli goes above and beyond with helping me with things not just specific to marketing, but help with the website and other technical things that I struggle with. He is continually changing things up so we can continue to grow each month. I switched from a big company to Kick Start Digital and find this service with Uppli much more one-on-one specific to my personal business needs rather than just being another number in some big marketing firm. I look forward to seeing what the future months look like! A big thanks Uppli, it has been great working with you! Tarah
Tarah Spyve
Kickstart did an amazing job of helping us launch our new UK website, including database migration, google tracking, Shopify theme customisation and SEO tasks. We look forward to continuing our relationship!
Kate Adler
Exceptional service delivering the result. Highly recommended!
Cindy Ren
Excellent customer service and results from my google ads campaign for my business Eclectic Boutique. Uppli is great to deal with and offers a very professional service which I’d highly recommend.
Chrisy Macleod
Uppli is a dedicated individual who is assisting us immensely in our Website SEO. Many thanks Uppli.
Mark Perratt
Have been dealing with Kickstart for a few months now, sales & business are on a positive upwards trend.
Greg Chapman
KickStart Digital are absolutely phenomenal. If you need an Auckland based SEO expert or need help making the most out of your Google Ads, then you’ve got to bring them on.
They’ve supported my business for 8+ months on a variety of projects, helping to increase our organic traffic by 10x in just 4 months!
Allen Hamilton
Talk To Us
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Location
your Google Ads Experts in Auckland
We’re a performance marketing agency right here in Kingsland, and we’re all about making your business soar! Our tech-savvy marketing pros in Auckland are ready to give your brand the attention and boost it deserves. Swing by for a cup of coffee (or beer😉), and let’s chat about how we can help your marketing game!
No Lock-in Contracts
Small But Dedicated Team
Our Prices Won't Break the Bank
377 New North Road,
Kingsland, Auckland 1021,
New Zealand
FAQ
Got Questions? We've Got Answers!
Getting started with Google Ads is pretty straightforward! First, you’ll need to create an account. Then, set your advertising goals and pick the right campaign type. After that, define your target audience, set your budget, and start creating your ads. Easy as that!
The cost of advertising on Google Ads can vary quite a bit based on your industry, competition, and what you’re hoping to achieve. The cool thing is you have control over your costs—just set a budget and tweak it as you go.
You can measure how well your Google Ads campaign is doing by keeping an eye on metrics like click-through rates (CTR), conversion rates, cost per acquisition (CPA), and return on ad spend (ROAS). These stats will give you a good idea of your campaign’s effectiveness!
While it is possible to manage your Google Ads campaign yourself, working with an expert on your side can really help you get the most out of it. They bring in valuable insights and strategies that you might not see if you’re just starting out, making it easier to optimise your campaigns and get better results.
The time it takes to see results from Google Ads can really depend on a few factors like your industry, the level of competition, and how effective your ads are. Some businesses might notice results in just a few days, while for others, it could take a bit longer to hit their targets.