SaaS Industry
Scale Smarter with SaaS-Focused Digital Marketing
Building a SaaS brand that solves real problems? We’re your Auckland-based growth team—here to help you attract qualified leads, convert free trials, and drive long-term user retention through clever, data-led digital marketing.
We've Proudly Worked With
What we do for you in the SaaS Industry
We help your SaaS business grow with smart, scalable digital strategies. Whether you’re looking to boost trial sign-ups, lower churn, or sharpen your paid acquisition funnel, we’ll get your product in front of the right users—at the right time.
Get found by the users who matter. We optimise your site to climb search rankings, attract high-intent traffic, and bring in leads that are more likely to convert into paying users.
Drive qualified signups fast with razor-sharp PPC campaigns. From keyword targeting to conversion tracking, we fine-tune every dollar to bring in real ROI for your SaaS.
Your website isn’t just a brochure—it’s your best sales rep. We build fast, user-focused SaaS websites designed to convert visitors into trial users and loyal customers.
What We Do in SEO for SaaS Businesses
We help your SaaS brand get discovered by the right users—whether you’re chasing signups, free trials, or demo bookings. Our smart SEO strategies bring targeted traffic and keep your pipeline full.
Optimising Your SaaS Website for Search Engines
We fine-tune your website structure, speed, and metadata so your product ranks where it counts. Whether you’re offering B2B software, a niche tool, or a freemium app, we help you stay visible in a competitive space.
Targeted Keyword Strategy for SaaS
We go beyond surface-level keywords. Our research dives into user intent—think “best CRM for small teams” or “project management tools for startups”—so you attract users who are already looking for what you offer.
Content Optimisation That Converts
From landing pages to in-depth blogs, we create and refine content that speaks to your users and search engines. The goal? Build trust, educate your audience, and move them one step closer to conversion.
Process
How We Help Your SaaS Business Get Discovered
Here’s how we help your software product get found by the right users:
Keywords Research
We dig into what your ideal customers are searching for—like “best payroll software for SMEs” or “CRM for real estate”—so your product ranks when it matters.
On Page Optimisation
From feature pages to pricing plans, we’ll optimise your content so it’s clear, compelling, and easy for both users and search engines to navigate.
Technical SEO
We’ll keep your site running smoothly with clean code, fast load times, and mobile optimisation—because performance matters for both Google and user experience.
Link Building
We build strategic, high-quality backlinks from relevant tech and SaaS sites to boost your domain authority and help you climb search rankings.
Analytics & Tracking
We monitor your keyword performance, user behaviour, and conversions, using the data to tweak your strategy and maximise growth.
Real Clients, Real Google Ad Results
Kickstart Digital
#1
Dropped average CPC by 20%.
1024+
1024+ Leads Brought In
Kickstart Digital
#1
Upped the conversion rate to 5.6%.
1024+
1024+ Conversions Secured
SaaS Google Ads
What We Do in Ads for SaaS Businesses
We help SaaS companies get in front of the right users—whether you’re targeting startups, enterprise teams, or niche industries.
Search Ads
We run targeted campaigns so your software shows up when users are actively searching for solutions like yours—simple, effective, and conversion-focused.
Display Ads
We design visual ads to build awareness and keep your product top-of-mind across relevant websites and platforms your audience already visits.
Performance Max Ads
Get full-funnel coverage across Google Search, YouTube, Gmail, and more. We use Performance Max to reach the right users wherever they are in the buying journey.
Meta Ads
We re-engage visitors who’ve checked out your features or pricing but haven’t converted yet—nudging them back when they’re ready to sign up.
How We Measure Success
With SaaS, it’s all about sustainable growth. We track key metrics like sign-ups, cost per acquisition (CPA), and return on ad spend (ROAS) to make sure your marketing budget is driving real business results.
Ads for the SaaS Industry
Success in SaaS means more than clicks—it’s about growing trials, demos, and subscriptions. We focus on meaningful conversions and retention-friendly strategies that support your customer journey from first touch to loyal user.
- Avg. CPC
- Conversions
- Cost/Conversion
- Conversion Rate
Driving Real Results for Automotive Businesses
We’re all about helping dealerships and auto parts shops hit their goals. Whether it’s boosting sales, bringing in more leads, or growing your online presence, our tailored ad strategies deliver results that make a difference. Check out how we’ve helped other businesses in the automotive industry succeed.
Website Development
How We Build SaaS Websites That Convert
We build clean, user-focused SaaS websites designed to convert. Whether it’s booking demos or growing your free trial sign-ups, your site will load fast, work flawlessly, and guide users straight to action.
Google Analytics 4 Setup
We’ll integrate GA4 to track signups, user flows, and behaviour—so you know what features are working, where users drop off, and how to keep them moving forward.
Baseline SEO Configuration
We’ll configure your site with keyword-rich metadata, clean structure, and on-page basics to help you rank for your niche and get discovered by the right audience.
Secure Site
Speed and security matter in SaaS. We’ll optimise your site for fast load times and strong security protocols—boosting user trust and helping reduce bounce rates.
Automotive Industry Case Studies
Ready to Accelerate Your Auto Business?
Get in touch today, and let’s talk about how we can take your car dealership or auto parts business to the next level. Together, we’ll rev up your digital marketing and start driving real results for your business!
Client Testimonials
Kickstart Digital have been a vital part of DG for the past 12 months. They offer a great service and have indepth knowledge of SEO and adwords which helps our business to grow.
Kickstart Digital have been a welcome addition to our EliteDrive Performance Team for both our website maintenance and our Google SEO . . Our website has gone from making minimal sales to being a new source of tangible income. Thank You Uppli, you are a magician.
KickStart Digital are absolutely phenomenal. If you need an Auckland based SEO expert or need help making the most out of your Google Ads, then you’ve got to bring them on.
They’ve supported my business for 8+ months on a variety of projects, helping to increase our organic traffic by 10x in just 4 months!
Have been dealing with Kickstart for a few months now, sales & business are on a positive upwards trend.
Uppli is a dedicated individual who is assisting us immensely in our Website SEO. Many thanks Uppli.
Excellent customer service and results from my google ads campaign for my business Eclectic Boutique. Uppli is great to deal with and offers a very professional service which I’d highly recommend.
Exceptional service delivering the result. Highly recommended!
Kickstart did an amazing job of helping us launch our new UK website, including database migration, google tracking, Shopify theme customisation and SEO tasks. We look forward to continuing our relationship!
I have been working with Uppli for 6 months now and have seen an increase in sales during this time. Uppli goes above and beyond with helping me with things not just specific to marketing, but help with the website and other technical things that I struggle with. He is continually changing things up so we can continue to grow each month. I switched from a big company to Kick Start Digital and find this service with Uppli much more one-on-one specific to my personal business needs rather than just being another number in some big marketing firm. I look forward to seeing what the future months look like! A big thanks Uppli, it has been great working with you! 
Tarah
Kickstart has definitely kickstarted my business and I am impressed with Uppli’s communication and willingness to help.
Thanks
Shopify store speed optimization from 51 to over 75 – good work! Thanks!
Kickstart Digital has helped MyBlitz propel itself from a brick and mortar store to a thriving online business. Their expertise in creating our e-commerce store and setting up GA4 for tracking our e-commerce data has really helped us track our growth and understand our marketing spend! I would highly recommend their services if you’re looking to grow your business online.
I recently had the pleasure of experiencing exceptional service from Kickstart Digital, which resolved a complex issue related to Google Analytics 4 connectivity for our business.
We’ve tried to solve this issue for a month, including using Google support, but all without results. Kickstart Digital demonstrated not only technical expertise but also a genuine passion for providing outstanding service. They were able to solve the problem within an hour. It was evident that they genuinely cared about the success of our business and were invested in ensuring the GA4 connectivity issue was completely resolved.
I have been working with Kickstart Digital for the past few months, and I must say, it has been an incredibly positive experience. They have seamlessly managed my Google Ads, SEO, website development, and Facebook ads, delivering outstanding results.
From day one, their professionalism and expertise have been evident. They truly know their stuff, and have a sound understanding of the digital marketing landscape. Whenever I have questions or need assistance, the team quickly responds and provides insightful solutions!
One thing that sets them apart is their willingness to go above and beyond. Not only do they handle core services efficiently, but they also assist me with any ad hoc requests that I have. I have seen a significant improvement in my online presence and customer engagement since partnering with them and I’m excited to see where this goes.
Talk To Us
Want More Conversions? Fill Out this Form!
- Data Driven Approach
- Increased Overall Revenue
- No Lock-in Contracts
Fill this form in and we will contact you to discuss your project.
Not a fan of filling forms?
Email us at [email protected]
No patience to write an email?
Call us right now 0274 817 556
Location
your Google Ads Experts in Auckland
We’re a performance marketing agency right here in Kingsland, and we’re all about making your business soar! Our tech-savvy marketing pros in Auckland are ready to give your brand the attention and boost it deserves. Swing by for a cup of coffee (or beer😉), and let’s chat about how we can help your marketing game!
No Lock-in Contracts
Small But Dedicated Team
Our Prices Won't Break the Bank
377 New North Road,
Kingsland, Auckland 1021,
New Zealand
FAQ
Got Questions? We've Got Answers!
We help you attract and convert the right users through targeted SEO, smart ad campaigns, and high-converting website strategies. Whether you’re after trial signups, demo bookings, or subscriptions—we align marketing with growth.
SEO helps your product get found by people already searching for solutions like yours. We optimise your site to rank for key terms, drive consistent organic traffic, and support your long-term acquisition strategy.
Absolutely. We use Google Ads and Performance Max to target high-intent users—bringing your product in front of decision-makers and trial-ready users.
Yes, we create content strategies that educate, rank, and convert. Think product tutorials, industry insights, or case studies that drive both traffic and trust.
We set up full-funnel tracking with GA4 and conversion events—so you’ll know exactly where your signups, leads, and users are coming from (and what’s converting best).
We recommend regular optimisation based on performance data. That could be quarterly tweaks or full redesigns annually—depending on product updates and growth goals.
Yes. We use email flows, retargeting, and behavioural insights to keep your users engaged post-signup—supporting retention as much as acquisition.
We run SaaS ads across Google Search and Meta (Facebook/Instagram)—picking the right channel based on your ICP and funnel stage.
