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Index Coverage Report - Marketing Glossary

Index Coverage Report

Definition:

The Index Coverage Report in Google Search Console provides insights into which pages on a website are indexed, which have errors, and why certain pages are excluded from Google’s search index. It helps website owners identify indexing issues and optimize site performance for better search visibility.

  • Identify pages that are successfully indexed by Google.
  • Find and fix indexing errors affecting website visibility.
  • Improve website performance in Google search rankings.
  • Monitor crawl errors and indexing status updates over time.

Key Index Coverage Statuses:

  1. Error: Pages that Google failed to index due to critical issues.
  2. Valid with Warnings: Pages that are indexed but may have potential problems.
  3. Valid: Pages that are successfully indexed and included in search results.
  4. Excluded: Pages that Google deliberately did not index, often due to canonical tags or noindex directives.

SEO Formulas & Calculations:

  1. Indexation Rate Formula:

    Example: (950 / 1000) × 100 = 95%
  2. Crawl Efficiency Formula:

    Example: (700 / 900) × 100 = 77.8%
  3. Error Rate Formula:

    Example: (50 / 1000) × 100 = 5%
  4. Duplicate Content Ratio:

    Example: (150 / 950) × 100 = 15.8%
  5. Organic Traffic Growth Rate:

    Example: ((5000 – 4000) / 4000) × 100 = 25%

FAQs

What is the Index Coverage Report in Google Search Console?

The Index Coverage Report is a feature in Google Search Console that provides insights into how Google indexes a website's pages, including indexing status, crawl errors, and reasons for exclusion from the index.

How can I access the Index Coverage Report in Google Search Console?

To access the Index Coverage Report, log in to Google Search Console, select the property for the website you want to analyze, and navigate to the Index Coverage section.

What does it mean if a page is marked as 'Valid' in the Index Coverage Report?

A page marked as 'Valid' in the Index Coverage Report means that Google has successfully indexed the page and it is eligible to appear in search results.

How can I fix crawl errors reported in the Index Coverage Report?

To fix crawl errors, identify the specific errors reported in the Index Coverage Report, diagnose the underlying issues (such as server errors or broken links), and take appropriate corrective actions.

Why are some pages excluded from indexing in the Index Coverage Report?

Pages may be excluded from indexing for various reasons, including 'noindex' tags, canonicalization, or crawl anomalies. Review the exclusion reasons provided in the report to understand why specific pages are not indexed.

Can I request Google to index specific pages through the Index Coverage Report?

While the Index Coverage Report does not include a feature to request indexing for specific pages, website owners can use the URL Inspection tool in Google Search Console to request indexing for individual pages.

How often should I check the Index Coverage Report?

It's advisable to check the Index Coverage Report regularly to monitor the indexing status of your website's pages and address any issues promptly.

Does fixing issues reported in the Index Coverage Report guarantee indexing?

Fixing issues reported in the Index Coverage Report increases the likelihood of indexing, but it does not guarantee immediate or automatic indexing. Google's indexing process may take time to reflect changes.

Are there any common mistakes that lead to indexing issues reported in the Index Coverage Report?

Common mistakes include misconfigured robots.txt files, incorrect implementation of meta robots directives, and server errors that prevent Googlebot from accessing pages.

Can I use the Index Coverage Report to monitor the impact of SEO changes on indexing?

Yes, website owners can use the Index Coverage Report to track changes in indexing status after making SEO changes, such as updating meta tags or improving site structure.

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